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Bikes

$409.99
The Primer 16” is better than ever and perfect for younger riders with lots of tricks up their sleeves.
The Primer rides like a pro-level bike that has been scaled down to meet the needs of smaller BMXers. Sunday's unique geometry helps them quickly adapt to bigger bikes as they grow. The Primer is packed with quality parts like Odyssey Springfield Brakes and a fully sealed cassette hub for reliability that you can count on every time.

$829.99
The Street Sweeper is designed with serious street riders in mind.
Built around Jake Seeley’s all-new chromoly aftermarket signature frame, it uses a 75.25° head tube angle, a very short chainstay and a higher bottom bracket to match perfectly with Jake’s technical riding style. With its 4-piece bars, 160mm cranks, sealed Odyssey Clutch freecoaster and Sunday Street Sweeper tires, this is truly a pro-level bike.

$5,300.00
The Trail Bikes that Love to Play
The Santa Cruz 5010 has always been more capable than many expected. But now with a high-traction 29-inch wheel up front, a maneuverable 27.5-incher out back, and even more refined suspension, their touch is even more deft on the trails. Featuring a 140mm fork and 130mm of VPP rear suspension travel, 5010 was made for sporty performance.

$5,499.00
You know what's hard about choosing what model of Santa Cruz suits you? It's having to narrow down what kind of riding you want to do. But what if you don't want to be pinned down by labels? What if you want to just be a mountain biker in the broadest sense of the word? What if you want to choose how you ride rather than what to ride? If this sounds familiar, then try a Bronson.
Our demo crew have a saying, 'If in doubt, take a Bronson out'. The 150mm-travel bike can go deep on any landing and the VPP suspension design makes sure that there's no wasted energy when heading back up for another go.
If you value style at speed or want to have fun feeling fast, then mixed wheels (29" up front, 27.5" out back) show that the spectrum is a loop not opposite points on a scale. The larger front wheel provides more traction and stability that'll make you feel more confident squaring off the turns and diving for the inside lines. But a 27.5-inch tire in the rear means this bike still loves getting up on the back wheel and into the air.
From flat out on the trail to fully flat over a table, each generation of Bronson rider redefines expectations of what a mountain biker is.
Wheel Size:
- Size X-Small: 27.5-inch
- Sizes Small – X-Large: 29-inch front / 27.5-inch rear

$4,999.00
If in doubt, take a Bronson out
From flat out on the TR to fully flat over a table, if you wanna send it the Bronson delivers.
The 150mm-travel bike can go deep on any landing and the VPP suspension design makes sure that there's no wasted energy when heading back up for another go. If you value style at speed or want to have fun feeling fast, then mixed wheels (29" up front, 27.5" out back) are the right choice. The larger front wheel provides more traction and stability that'll make you feel more confident squaring off the turns and diving for the inside lines. But a 27.5-inch tire in the rear means this bike still loves getting up on the back wheel and into the air.

$2,600.00
The Chameleon is a blank canvas, ready to go in whatever direction your imagination takes it. Creativity in wheel size, gearing and component choice make it the perfect muse for freethinkers and freedom seekers alike.
We made the Chameleon for riders who like to sculpt their ideal bike, and aren't afraid to experiment. Whether 29er or mixed, geared or fixed, multiple major configuration transformations are made easy via the interchangeable dropouts. The low slung top tube and progressive geometry means this bike blends into whatever surroundings you place it. From raucous short-cuts across town to skipping the city altogether. It turns itself to trail exploration with the flip of an Allen key, thanks to the triple-bolt cargo cage mount under the downtube and standard bottle mount within the frame.
Whatever the weather, however long the ride, wherever you're going, the Chameleon is so endlessly customizable and adjustable that the only constraint is really your own mind and motivation.

$3,200.00
The Chameleon is a blank canvas, ready to go in whatever direction your imagination takes it. Creativity in wheel size, gearing and component choice make it the perfect muse for freethinkers and freedom seekers alike.
We made the Chameleon for riders who like to sculpt their ideal bike, and aren't afraid to experiment. Whether 29er or mixed, geared or fixed, multiple major configuration transformations are made easy via the interchangeable dropouts. The low slung top tube and progressive geometry means this bike blends into whatever surroundings you place it. From raucous short-cuts across town to skipping the city altogether. It turns itself to trail exploration with the flip of an Allen key, thanks to the triple-bolt cargo cage mount under the downtube and standard bottle mount within the frame.
Whatever the weather, however long the ride, wherever you're going, the Chameleon is so endlessly customizable and adjustable that the only constraint is really your own mind and motivation.

$6,799.00 - $8,500.00
THE MOUNTAIN BIKE, DISTILLED
With 29-inch wheels, 145mm of rear Virtual Pivot Point (VPP) travel and a versatile personality, the newest Santa Cruz Hightower delivers mountain bike thrills over a wide range of terrain. Big on wheels, medium on travel, and short on fuss, this do-it-all model shines with a versatile balance of geometry, spec and durability. It’s mountain biking, distilled.

$6,800.00
BIGGER. BADDER. BETTER. With big 29-inch wheels, a long reach, 165mm of rear Virtual Pivot Point (VPP) suspension paired with a 170mm-travel fork, the Megatower is one big, bad monster bike. Capable on gnarly downhill terrain, the Mega's also got a pedalable pedigree to get you back to the top.

$6,999.99
The Stigmata blurs the lines between free-roading drop bar singletrack slicer and buckled down race-winning gravel machine. It’s designed for the rider lining up for The Big Event, escaping via the road less traveled or who can’t help themselves from finding the hardest way there. Whether your style is baggy or zipped up, the Stigmata is the fast and loose riding partner that’s always ready to rise to the occasion.

$4,999.99
The Stigmata blurs the lines between free-roading drop bar singletrack slicer and buckled down race-winning gravel machine. It’s designed for the rider lining up for The Big Event, escaping via the road less traveled or who can’t help themselves from finding the hardest way there. Whether your style is baggy or zipped up, the Stigmata is the fast and loose riding partner that’s always ready to rise to the occasion.

$7,899.00
The Downhiller's XC Bike
The Tallboy has earned a loyal following amongst those who seek a go-to bike that will hold up to the relentless hammering of "power hour" hot laps or long days in the saddle harvesting the best trails. The highly-refined VPP™ suspension on the Tallboy combines pedaling efficiency and all-out bump-chomping prowess. If ever there was a gravity riders’ XC bike, the Tallboy is it.
Fully dialed at every size: Proportional Geometry and frame stiffness tune
Chainstay length and seat angle are matched to the frame size (STA steepens and rear center grows as frame size increases) so that every rider, no matter what height, gets the same balance of geometry and handling characteristics.
We tailor stiffness for every size to make sure everyone gets the same ride quality. Bigger riders means greater stresses on larger frames, but that's remedied with our size-specific frame stiffness tunes.
GLOVEBOX: ALWAYS WITHIN REACH
Place your ride essentials securely in the Tallboy's downtube. The Glovebox comes with a fitted Tool Wallet and Tube Purse, tailored for the frame to keep your tools close to hand.

$5,499.00 - $5,499.99
The Downhiller's XC Bike
The Tallboy has earned a loyal following amongst those who seek a go-to bike that will hold up to the relentless hammering of "power hour" hot laps or long days in the saddle harvesting the best TRs. The highly-refined VPP suspension on the Tallboy combines pedaling efficiency and all-out bump-chomping prowess. If ever there was a gravity riders' XC bike, the Tallboy is it.
Fully dialed at every size: Proportional Geometry and frame stiffness tune
Chainstay length and seat angle are matched to the frame size (STA steepens and rear centre grows as frame size increases) so that every rider, no matter what height, gets the same balance of geometry and handling characteristics.
We tailor stiffness for every size to make sure everyone gets the same ride quality. Bigger riders means greater stresses on larger frames, but that's remedied with our size-specific frame stiffness tunes.

$600.00 - $799.99
The 29" Big Flyer continues to take the crown as the king of the streets. This year's bike is tougher than ever with the addition of an internal headset and mid-bottom bracket. With four awesome colorways to choose from, you can't go wrong. Once again, "We Make It Happen."
- Lightweight 6061 aluminum floval tubing frame with internal headset, mid bottom bracket and SE Wave dropouts
- Cr-Mo Landing Gear forks
- Double-wall rims with sealed bearing rear hub
- New SE Bozack 29" x 2.4" Tires
- Big Flyer seat with grippy top cover
- Retro top-load stem with hidden top cap for a clean look
- 3-piece tubular cranks with custom SE Racing sprocket
- SE nylon fiber pedals
- SE Wheelie pegs and alloy valve caps included
- 32 pounds

$800.00 - $899.99
The PK Ripper was the raddest, baddest, and most famous bike during the first BMX boom in the early '80s. Fast-forward 40 years to today, and now it's the 29" Big Ripper that's on top during the Big Bike BMX boom. This year's Big Ripper frame has been redesigned with an American bottom bracket and a seatstay wishbone plate just like the OG PK Ripper. The new 29" x 2.4" SE Bozack tires really set this bike apart from the rest. Whether you are an old school BMX head reliving your youth or a new school #SEBIKESLIFE rider raising it up, the Big Ripper is the bike to have.
- Retro 6061 aluminum Big Ripper frame with floval tubing, looptail rear end, American bottom bracket and classic PK Ripper wishbone plate
- Full Cr-Mo Landing Gear forks
- Cr-Mo Big Honkin' cruiser bars
- Double-wall rims with sealed-bearing and high-flange hubs
- SE 3-piece V-Ridge cranks with alloy SE sprocket
- Authentic ODI Mushroom II grips with donuts
- New SE Bozack 29" x 2.4" tires
- SE Flyer seat with SE bottle opener
- SE Racing padset
- SE Wheelie pegs
- 32 pounds

$649.99 - $849.99
Got Blocks!? The 26" Blocks Flyer is the bike to have if you want to raise it up with the crew and catch some blocks. This year's frame has been improved with an internal headset and mid bottom bracket. The new 26" x 2.4" Bozack tires ride great and provide super traction for those swerves. If you want to be about that #SEBIKESLIFE, you need to be riding the Blocks Flyer.
- Lightweight 6061 aluminum floval tubing frame with internal headset, mid bottom bracket, and SE Wave dropouts
- Double-wall rims with sealed bearing rear hub
- New SE Bozack 26" x 2.4" Tires
- Blocks Flyer seat with grippy top cover
- SE Bikes Life grips with rubber end plugs
- Retro top-load stem with hidden top cap for a clean look
- 3-piece tubular cranks with custom SE Racing sprocket
- SE nylon fiber pedals
- SE Wheelie pegs, and alloy valve caps included
- 30.6 pounds

$250.00
$650.00
62% Off
The Lager packs a quality punch with a butted top tube and down tube, Cr-Mo seat tube, alloy cranks, and super smooth Freedom ThickSlick tires. This bike comes equipped not only with riser bars, but also with alloy bullhorn bars. The perfect bike to get you where you want to go and in style.
- Hi-Ten steel urban single-speed style frame with butted top tube and down tube, Cr-Mo seat tube with integrated seat clamp, plus water bottle and fender mounts for increased carrying capacity
- Hi-Ten SE steel straight leg fork with wide tire clearance
- Dual pivot alloy brakes
- Alloy cranks with sealed cartridge Euro bottom bracket
- SE high-flange alloy fixed/free 36H hubs with extra high-profile double-wall rims
- Freedom ThickSlick Sport tires
- Includes two styles of handlebars: an SE alloy riser, and an SE alloy bullhorn so that the rider can opt for an aggressive or more relaxed riding position

$699.99 - $700.00
The 24" So Cal Flyer is back with a vengeance this year. The frame has been beefed up with an internal headset, sealed bearing mid-bottom bracket, and wider stays. The bike spec has been upgraded with the new 24" x 2.4" Bozack tires, double-wall rims, and SE nylon fiber pedals. The So Cal Flyer is THE bike to have if you're looking for a 24" BMX bike. Now you just have to decide on which of the four awesome new colorways to choose from.
- Lightweight 6061 aluminum floval tubing frame with internal headset, mid bottom bracket, and SE Wave dropouts
- Double-wall rims with alloy hubs
- New SE Bozack 24" x 2.4" Tires
- Flyer seat with super grippy top cover
- SE Bikes Life grips with rubber end plugs
- Retro top-load stem with hidden top cap for a clean look
- 3-piece tubular cranks with custom SE Racing sprocket
- SE nylon fiber pedals
- SE Wheelie pegs and alloy valve caps included
- 28.3 pounds

$298.00
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKETS IT EASY.
Lightweight
ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal.
Intuitive
Singlespeed drivetrain and smaller grip keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires and a low stand-over height allow for safe maneuvering.

$234.00
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY.
KEY PERFORMANCE FACTORS
Lightweight
ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal.
Intuitive
Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires, training wheels, and a low stand-over height allow for safe maneuvering.

$234.00
Her first two-wheeler and one of life’s great experiences, the colorful adore makes it easy.
A lightweight aluminum frame with a low stand-over height makes young girls first bike experience comfortable and confidence inspiring. Colorful paint will catch the attention of the little lady in your life at first glance. Adore is the perfect riding companion for the driveway and beyond. This bike is fitted with an easy to use single-speed drivetrain and mini-rider settings. Designed for safety, stability, and comfortable pedaling. Complete with a bell that lets everyone know she’s on the move.
KEY PERFORMANCE FACTORS
Lightweight
ALUXX frame material and innovative fork design come together to keep her ride light and easy.
Intuitive
Singlespeed drivetrain and smaller grip design keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires, training wheels and a low stand-over height allow for safe maneuvering.
Why we love it
Small on size, big on fun. She’s ready for her first adventures with the colorful Adore. A protective chainguard keeps clothing and fingers out of harm’s way. Removable training wheels let her progress when the time is right. The colorful basket is the perfect place to carry her favorite toy.

$255.00
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY.
KEY PERFORMANCE FACTORS
Lightweight
ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal.
Intuitive
Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires, training wheels and a low stand-over height allow for safe maneuvering.

$660.00 - $780.00
PEDAL TO WORK, MEET FRIENDS FOR COFFEE OR BUILD UP FITNESS ON THE BIKE PATH. ALIGHT FITS RIGHT INTO A FUN, HEALTHY LIFESTYLE.
KEY PERFORMANCE FACTORS
Casual Comfort
- An upright riding position, flat handlebars, and 3F Design Philosophy make commuting or a casual spin comfortable without compromising efficiency.
Fun Fitness
- The lightweight, balanced geometry of the ALUXX aluminum frame blends speed and stability for a ride that's just plain fun.
Stylish Versatility
- Equipped with integrated dropouts for racks, fenders, or panniers, this bike blends urban style and road bike agility.
WHY WE LOVE IT
With its lightweight design and upright flat-bar positioning, this premium bike makes it easy to pedal to work, zip around the city, and get out onto country roads with the confidence of stopping power through disc brakes. Add a rack and panniers for more extensive weekend exploration or in-town carrying capacity. Modern finishes keep style at the forefront of every ride. Women's-specific geometry and sizing gives Alight Disc a stable, confident ride quality. And, thanks to integrated dropouts, it's easy to personalize with racks and fenders.

$428.00
FROM FAMILY RIDES TO SCHOOL COMMUTES, THE ALIGHT 24 TURNS EVERYDAY RIDES INTO BIG ADVENTURES.
Safe and Secure
An upright position and flat handlebar lets her find balance and stability, while hand brakes provide reliable slowing and stopping power.
Confidence Inspiring
The Alight 24 was designed with low stand-over height and easy-to-use components made with her in mind, including smaller 24-inch wheels.
Sturdy
Composed of lightweight ALUXX-Grade Aluminum, The Alight 24’s frame is tough and durable without weighing her down.

$650.00
The Alight Disc features an easy on and off frame design, touchpoints to maximize comfort and is available in Alight Disc city models equipped with fenders, a rack and a kickstand making the ride on the bike path or the commute to work more enjoyable.
Versatility
Run errands easily with the Alight's included fenders, rear rack and kickstand (select models).
Comfort
Staying comfortable on your rides around town is a non-negotiable, so the Alight has an easy on and off frame, and comes with shock-absorbing grips, a pressure-relieving saddle, and a suspension seatpost.
Control
The Alight's powerful disc brakes work in dry or wet conditions, and with the increased fork clearance, you can install up to a 40c tire which allows for greater traction.

$750.00
The Alight Disc is redesigned with a fast and fresh outlook, and is equipped with comfort touchpoints, accessory mounts and dependable components, making this a versatile flat-bar road bike perfect for commuting and keeping an active lifestyle.
Versatility
Equipped with integrated mounts for fenders, a rear rack, and a kickstand, the Alight lets you customize your accessories so you can make room for all your essentials and stay clear of debris.
Comfort
Staying comfortable on your daily rides is a non-negotiable, so the Alight comes with shock-absorbing grips, a compliant D-Fuse seatpost, and a pressure-relieving saddle.
Control
The Alight’s powerful disc brakes work in dry or wet conditions, and with the increased fork clearance, you can install up to a 40c tire, which allows for greater traction.

$1,350.00 - $1,400.00
Whether it's navigating asphalt or venturing through an unpaved short cut, the Avail AR is smooth on flats, spry on climbs and confident on descents.

$4,000.00
FROM BIKEPACKING AND GRAVEL GRINDERS TO EVERYDAY ADVENTURE RIDES AND GROUP TREKKING, DEVOTE ADVANCED HAS WHAT IT TAKES TO STIR YOUR BACKCOUNTRY DESIRES.
KEY PERFORMANCE FACTORS
Lightweight
Advanced-Grade Composite frame and fork keeps your ride lightweight so you can sail up climbs and accelerate quickly on paved or gravel roads.
Adventure-Ready
With clearance for 45c tires and mounts for racks, accessories and three water bottle cages, this bike meets the demands of your next epic ride.
Smooth Operator
Internal cable routing and D-Fuse seatpost and handlebars keep this gravel bike clean and contoured for vibration-damping comfort and less maintenance.
HIGHLIGHTS
ADVANCED-GRADE COMPOSITE
Lightweight Advanced-Grade Composite frame and fork tuned specifically for women.
HYDRAULIC DISC BRAKES
Frame is engineered with flat-mount disc brake integration for superior braking performance in all weather and any terrain.
TUBELESS
Integrated tubeless wheelsystem and tires deliver improved efficiency, comfort and control.
MULTIPLE WATER BOTTLE MOUNTS
Devote Advanced features three water bottle mounts on all frame sizes.
COMPATIBLE WITH 45C TIRES
With ample tire clearance, run up to 45c tires for extra traction on gravel and dirt.
D-FUSE TECHNOLOGY
D-Fuse flare drop handlebars combined with D-Fuse composite seatpost (Devote Advanced Pro & Devote Advanced 2) minimize vibrations and absorb shock to create a smooth, compliant ride quality.
DROPPER SEATPOST COMPATIBLE
All Devote models are compatible with a dropper seatpost, while the Devote Advanced 1 comes with the Giant Contact Switch Dropper out-of-the-box, for easy navigation on rough downhill terrain.
LIV ALL-CONDITION HANDLEBAR TAPE
Devote Advanced features anti-slip, shockproof handlebar tape for a secure grip.

$340.00
Lightweight and easy to maneuver, the Enchant puts her on a path to adventure.
Accessible
The low stand-over height and reliable hand brakes give her control over the bike for a safe and consistent ride.
Empowering
Off-road tires create traction and soak up small bumps for a smoother ride on dirt or sidewalks.
Comfort and Control
A comfortable, lightweight ALUXX-Grade Aluminum frame design with an upright riding position and twist shifters inspire girls to learn to mountain bike.

$340.00
Lightweight and easy to maneuver, Enchant puts her on a path to adventure.
Safe
Liv’s purpose-driven design gives her a comfortable frame geometry with low stand-over height for easy maneuvering and reliable hand brakes for a safely slow and stop.
Comfort and Control
A comfortable, lightweight ALUXX-Grade aluminum frame design with an upright riding position and twist shifters inspire girls to learn to mountain bike.
Why We Love It
Enchant is designed to be light, agile, and easy to maneuver on the dirt. Fast-rolling 20-inch wheels and trail-ready tires make Enchant a fun, stable bike to help her build confidence and skills. Hand brakes provide powerful stopping power, and with easy-to-use twist shifters, she’ll feel excited and secure as she tackles new terrain. Enchant inspires girls to take their wheels to the dirt with fun, colorful style in a lightweight package. Young ones are delighted to hop on, thanks to friendly geometry, low stand-over height, and stability that reinforce a positive learning environment.
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